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Keith Stephenson is the owner and founder of Purple Heart, the first Black-owned cannabis business to be licensed in the U.S. and the longest-running cannabis dispensary in Oakland, California. During the sweeping social justice protests last year, Purple Heart was hit by a series of burglaries that ultimately crippled the company — Keith is still working to build back his business. In this podcast interview, our host TG Branfalt asks Keith about entering the cannabis space in the 1990s and launching one of the country's very first licensed cannabis businesses. This interview also covers Oakland's groundbreaking social equity provisions (which were largely based on Keith's suggestions), the early days of cannabis testing, how to achieve longevity in the frequently volatile cannabis space, and more! Topics covered in this podcast: www.ganjapreneur.com/topic/california www.ganjapreneur.com/topic/entrepreneurs www.ganjapreneur.com/topic/licensing www.ganjapreneur.com/topic/regulations www.ganjapreneur.com/topic/social-equity www.ganjapreneur.com/topic/taxes For a full transcript: www.ganjapreneur.com/keith-stephenson-legacy-and-longevity-in-the-volatile-cannabis-industry/ Subscribe to our newsletter: www.ganjapreneur.com/subscribe/ Follow us on socials: Instagram - www.instagram.com/ganjapreneur Facebook - www.facebook.com/ganjapreneur LinkedIn - bit.ly/linkedin_gjpr Twitter - www.twitter.com/ganjapreneur YouTube - www.youtube.com/c/ganjapreneur Visit our homepage: www.ganjapreneur.com

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